Some mobile broadband users could soon notice an increase in their price plans if the recent predictions made by Broadband Genie are anything to go by.
The broadband comparison site has released a statement which foresees the cost of 3G broadband to the customer going up.
This will be influenced by the need for mobile operators to make up for the loss in voice revenues, according to Broadband Genie.
Website editor Chris Marling commented: "UK broadband providers are no mugs; prices are currently low as companies fight for numbers in a growing market, but they realise the situation isn't sustainable and will be looking to change packages and turn a profit in the near future.
"Raising prices for heavy users, who are typically early adopters to new technology, makes financial sense."
Broadband Genie highlighted two recent reports from Omnitele and Strand Consult, which drew attention to the high cost of the roll-out and maintenance of mobile broadband.