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Sky is offering free set up and £50 of Tesco vouchers to customers who sign up for on-demand HD TV and home broadband packages.

Under the terms of the promotion, all customers who take a broadband connection from the company along with the Sky+ personal video recorder service qualify for free set up and the voucher. Total savings available to those who take advantage of the incentive are £80, of which £30 is the usual charge for set up.

The packages on which the promotion applies are the Sky+HD TV – Starter, Sky World & Sky+HD TV and Sky Sports & Sky+HD TV deals. All three offers provide takers with a broadband connection of 2Mb, a free wireless broadband router and a monthly download limit of 2GB.

The Starter deal includes free offpeak landline calls, while the Sky World and Sky Sports packages allow consumers to make free landline calls at any time. The entry level Starter deal also provides subscribers with two Sky TV packs of their choice. Meanwhile, the Sports deal adds Sky’s highly rated sports channels. The Sky+ World option also includes Sky Movies.

Price points for the Sky+HD TV – Starter, Sky Sports & Sky+HD TVSky World & Sky+HD TV are £28.25, £37.25 and £57.25 per month respectively.

Sky+ is a service that enables users to pause, fast forward and rewind HD television programs, with customers who sign up for the packages liable for a one-off charge of £49 for the device.

Jessica McArdle, marketing manager at Top 10 Broadband, commented: “As the run up to Christmas begins, Sky are really setting families up for classics like the Great Escape and roast turkey with their free set up and £50 Tesco voucher offerings.”

News of Sky’s latest promotion comes after the company scooped the award for Best Broadband and TV provider for 2009 at Top 10 Broadband’s award ceremony. The broadband provider was picked out by the broadband comparison site's panel for its keen prices as well as the range and quality of programming available.

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