Internet service provider O2 took over the front page of the Metro newspaper to promote its broadband and home phone services yesterday (May 11th).
The company's wrap-around promotion called on internet users to "say cheerio" to unexpected line rental costs by taking up its phone and broadband deals.
Until the end of June, the firm is offering line rental, calls and home broadband on a single bill at £9.50 a month for the first three months, with the deal then reverting to £17 afterwards.
By taking up the service, O2 subscribers will get free 24-7 technical support, unlimited downloads, no connection fees and broadband offering speeds up to 20Mb.
The company is also offering a Happiness Guarantee, whereby consumers can try the service for 30 days and have the option to cancel the contract if they are not satisfied.
Earlier this week, O2 confirmed the launch of its new data plans for the iPad Wi-Fi + 3G.