Broadband for all must be affordable if the government is to narrow the UK's digital divide, according to one internet service provider (ISP).
Timico's Co-Founder and Chief Technology Officer Trefor Davies said there is no point providing universal high-speed broadband if it is too expensive for the consumer market.
Speaking to ISPreview.co.uk, he suggested that British households and businesses may shun high-speed broadband if it not available at a reasonable price.
Mr Davies also commented that a good real-time experience is essential if the national broadband rollout is to prove successful.
"In particular, for a broadband connection to be fit for purpose these days it must have relatively low latency," he said.
The government has committed to provide 2Mb broadband across the UK by 2015, having pushed the timescale back by three years following the general election.
Last summer's Digital Britain report, published by the Labour administration, initially proposed the universal service commitment, pledging to upgrade the national broadband network by 2012.