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Internet service provider O2 is planning measures to improve the levels of customer service provided to broadband deal subscribers.

The broadband provider is planning to increase the prices of its broadband packages, in a move it claims reflects changing internet usage habits.

"We want our customers to continue to receive a great service, which means investing more in our network and, as a result, we are increasing our prices," a spokesperson for the firm stated.

She noted that the majority of broadband package subscribers will see "a small increase" of between 14p and 58p a month from their first bill on or after March 31st, although customers on older tariffs could see more significant rises.

"We appreciate there is never a good time to increase prices, but we believe that our award-winning packages offer a great experience and value for money," she added.

Back in January, the government increased the rate of VAT from 17.5 per cent to 20 per cent, leading many companies to increase the cost of their consumer goods.

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