The Country Land and Business Association (CLA) is attempting to increase awareness of the benefits of satellite broadband within rural communities.
With a wider range of satellite broadband deals now available, the CLA has joined forces with internet service provider (ISP) Hughes Europe to promote the services.
Live demonstrations of Hughes' satellite broadband services will be conducted at three county shows across south-west England in the next month.
Visitors to the Devon County Show in Exeter, the Royal Bath and Wells Show in Shepton Mallet and the Royal Cornwall Show in Wadebridge will be able to see satellite broadband in action and learn more about the benefits of the technology.
Christopher Britton, Managing Director of Hughes Europe, said that thanks to the latest Ka-band satellite technology, the ISP is able to provide "robust and viable broadband".
He commented that this meets the needs of more remote areas of the UK not served by DSL or cable solutions.
"This solution means that everyone can benefit equally from high-performance, affordable broadband - and it is available now," Mr Britton stated.