UK consumers should not let fears about the quality of rural broadband services prevent them from moving to the countryside, it has been claimed.
Broadband Wherever explained that homeowners across the UK now have the opportunity to sign up for high-speed internet services, even if they live in remote areas, reports ISPreview.co.uk.
This is because high-speed satellite broadband can provide he same level of service to homes and businesses in urban and rural areas, the firm said.
Earlier this year, research conducted by ISPreview.co.uk indicated that 73.9 per cent of people see broadband as being 'critically important' to their home life.
And 49.5 per cent said they would be willing to pay a premium for access to faster internet services.
But with many rural communities lacking a connection to the UK's physical internet infrastructure, concerns have been raised about demand for country properties.
Shawn Hunt, of Broadband Wherever, attempted to allay such fears, saying that a lack of ADSL or fibre broadband is no longer a barrier to a great online experience.
"There are other reliable broadband options available so people should not be put off of buying their dream home," he stated.
"With installation fees and monthly costs for satellite broadband now at an affordable level, there’s nothing to stand in the way."
All households need to enjoy high-quality, high-speed broadband is a correctly installed satellite dish and the necessary start-up equipment, Mr Hunt explained.
Whether people live in a remote tumbledown cottage or a bustling city apartment block, they can take advantage of 10Mb download speeds, he noted.
"Too much emphasis is put on ADSL and cable broadband connections when actually, what is needed is education about all the options available," Mr Hunt claimed.
"It seems absurd that a poor broadband connection is now seen as a stumbling block to obtaining that dream country cottage or city town house as there is always a solution."