Sky is giving TV, phone and broadband subscribers the chance to see a screening of new Australian comedy/drama 'The Sapphires' on the silver screen.
The broadband provider is giving away free tickets to see the film on October 22nd, a full fortnight before it goes on general cinema release on November 7th.
Consumers simply need to apply for tickets for one of the special Sky screenings, which will take place at 25 movie theatres around the UK.
Based on a true story, 'The Sapphires' tells the tale of sisters Gail, Cynthia and Julie, plus wayward cousin Kay, who in 1968 form a group performing country and western songs.
Playing to disinterested crowds in the Australian outback, the girls - who come from an Aboriginal mission - struggle to get the break they need to propel them into the big time.
But then a chance encounter with struggling Irish musician Dave Lovelace - played by 'Bridesmaids' star Chris O’Dowd - sees things start to happen for the girls.
Lovelace uses all his industry knowledge and power to help the girls make their mark on the music industry.
Before long they are singing for the American troops in Vietnam, as they embark on a humorous journey of self-discovery.
'The Sapphires' - which is rated PG - is based on the 2005 play of the same name, and the script is co-written by original playwright Tony Briggs.
Sky will allocate free tickets for the screenings on a first-come-first-served basis, with a maximum of two redeemable per customer.
Consumers who successfully claim tickets will need to print off the email with a valid booking number and take it along to the cinema on the day of the screening.