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The Broadband Delivery UK (BDUK) rollout has now brought one million homes and businesses within reach of super-fast fibre services.

Some 40,000 premises in the British countryside are gaining access to next-generation networks every week, as coverage levels continue to rise.

This means they have the option of signing up for super-fast broadband deals, should they so choose.

BDUK - a team within the Department for Culture, Media and Sport - is using public money to deliver fibre broadband to 95 per cent of the UK by 2017.

Local authorities and BT - as councils' private sector infrastructure partner - are also contributing funds to the deployment of fibre services in rural areas.

This is helping to ensure that fibre reaches parts of the UK not included in broadband providers' commercial rollouts.

Culture Secretary Sajid Javid claimed that the BDUK programme is "totally transforming the way we live and work" in Britain.

"You can download feature length films faster, chatting online with family and friends around the world using VoIP is more reliable, and households can go online simultaneously without the connection slowing down or dropping out," he stated.

"For businesses, super-fast speeds are boosting profits through increased sales, reduced overheads and accessing markets abroad for the first time."

Gavin Patterson, Chief Executive at BT, commented that getting fibre to rural areas is "hard, and often complex, work".

However, he claimed the service provider is "making great progress" in rolling out super-fast broadband across the country.

Mr Patterson noted that BT engineers are "busy from Hampshire to the Highlands", connecting homes and businesses "whatever the challenge".

"We are laying undersea cables to the Outer Hebrides, reaching remote villages in Wales and transforming rural areas across England," he added.

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