TalkTalk TV customers will be able to view BT Sport channels in time for the new Premier League season.
Households will be able to subscribe to BT Sport channels on a rolling monthly contract directly from BT from next month.
This means TalkTalk TV customers will be able to watch every major televised football match - including all Premier League and Uefa Champions League fixtures - live on a single platform.
In addition, they will be able to watch every Uefa Europa League game, as well as coverage of MotoGP, Aviva Premiership Rugby, NBA, UFC and Major League Baseball.
Aleks Habdank, spokesman for TalkTalk TV, commented: "TalkTalk TV is fast becoming one of the most compelling and competitive TV services.
"Our customers already have access to 98 per cent of the nation's top TV programmes, as well as latest blockbusters and must-see box sets on TalkTalk TV Store."
Mr Habdank stated that enabling its customers to subscribe to BT Sport, alongside its existing sports packages, continues its ongoing efforts to become the "go-to destination for sport and entertainment".
He said the range of choice and flexibility is the key selling point of its service, as people enjoy having flexible access to a wide range of free and paid-for content, without having to be locked into a lengthy subscription.
The prospect of being able to watch every Premier League game in one place could be particularly enticing for football fans, given the fascinating twists and turns of this current season.
Leicester City beat the odds to become unlikely champions with a few games to spare, while Chelsea's defence of their title faltered at the very start of the season and has left them completely out of the running for even a top four spot.