Sky Q users will find it easier to watch hit TV shows such as Game of Thrones and Billions following the launch of new features.
An Auto Play function is now on offer to users of Sky's next generation home entertainment system.
This means that when viewers get to the end of an episode, the next one will start automatically after 30 seconds, which could be ideal for those who enjoy binge-watching their favourite shows.
Sky Q also now boasts an Auto Download Next Episode function, which means that if a person starts watching an episode from a series they have downloaded, the next episode will start to download automatically if it is available.
As a result, the episode will be ready when customers want it, again helping them to binge-watch their top TV picks.
In addition, Sky Q has added more recommendations to its On Demand offering, pointing users towards similar shows that they are likely to enjoy.
Other new features include a Series Record function, a new sports homepage and PIN protection for online video clips.
Luke Bradley-Jones, Brand Director of TV & Content Products at Sky, commented: "Sky Q is the next generation of TV viewing and the new features are about making it even easier for customers to find and watch episode after episode of their favourite TV series, the latest live sport, or the best of the web.
"So whether you’re watching Ray Donovan, The Tunnel, or the start of the Premier League season, we know customers are going to love the new updates."
Mr Bradley-Jones added that these new features are "just the start of the exciting plans we have for Sky Q this year.
Indeed, a powerful voice search capability function is set to be unveiled in the coming months, along with a Sky Q smartphone app.
Sky Q has been touted as a game-changer in the market as it offers so-called Fluid Viewing - the ability to pause a programme in one room and pick up from the same point on another device in another room.
Users of the service are also able to take their recordings with them wherever they are, to make their viewing experience even more flexible.