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The huge demand for broadband services in the UK could lead to internet log-jams, according to new reports.

A slowdown of the world wide web could be caused by the fast-growing number of broadband subscribers could lead to bottlenecks, leading Ofcom to investigate alternative ways in which customers can receive broadband, including the so-called 'middle-line', which links telephone exchanges to fibre optic networks.

According to an official from Ofcom: "Industry increasingly looks to upgrade from the traditional copper network to the new fibre connections to meet the demand for greater speed, to ensure it is competitive and, above all, can be developed to benefit Britain’s broadband consumers at the earliest possible opportunity."

BT is among those to invest in more efficient network connections in a bid to handle inflated traffic volumes.

In an attempt to encourage UK business to help with implementation, Ofcom outlined an investment framework for super-fast broadband networks.

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