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Customers look like being able to enjoy Sky subscription channels on their computer without having to take out a broadband or satellite TV deal.

According to new reports, the provider is ready to start offering its popular channels such as Sky One and Sky Sports to broadband users on a subscription basis.

Unlike the status quo, computer owners will not be obliged to have a satellite dish installed at their home or sign a deal with Sky Broadband.

According to Sky's chief operating officer Mike Darcy: "Sky Player already gives more flexibility to Sky TV customers and soon we will offer some of the most popular pay TV channels through a standalone subscription to a secure online platform.

"While the laptop won't replace the TV experience for most people, we're creating more choices to allow customers to choose the option that suits their lifestyle."

The content will be available on the existing Sky Player, which shows Sky1, Sky Sports, Sky Arts, Sky Movies, Sky News and Sky Real Lives, as well as third-party broadcasters.

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