New figures from one broadband provider show that its services were more popular with many people than the Queen's Speech on Christmas Day.
According to PlusNet, a wave of broadband users logging on to use the social networking site Facebook was recorded between 14:00 and 15:00, the time when Her Majesty addresses the nation.
The provider says that the number had grown by over 25 per cent after the period from 16:00 to 17:00.
Assessing the findings, Neil Armstrong, Plusnet's products director, said: "The study is a good illustration of how the web is changing the face of the traditional Christmas as more people go online for their fun, information and entertainment.
"People were very busy staying in touch with friends and family during the afternoon but their thoughts turned to seasonal bargains later in the evening with more logging onto the shopping sites."
Only Google was a more popular website with PlusNet users on Christmas Day, with the BBC third and Amazon fourth.