The poor quality of Cheltenham's broadband network is no great secret, according to a local internet service provider.
Peter Cartwright, Managing Director of wireless broadband provider Loop Scorpio, told thisisgloucestershire.co.uk that the problems associated with the local network are "well known".
He was speaking after Top10.com reported that average broadband speeds have actually deteriorated in the spa town to a lowly 1.46Mb.
Only in the coastal towns of Poole, Dorset, and Cromer, Norfolk, have mean download capabilities fallen by more over the last 12 months.
"Much of this stems from the fact that Cheltenham only has one central telephone exchange," Mr Cartwright explained. "Homes on the outer rim suffer badly from poor ADSL speeds, due to the very long line length.
"While an annoying inconvenience to residential customers, it can prove to be a real nightmare to business users."
He did, however, note that those households lucky enough to be in a Virgin Media cabled areas currently enjoy "very good" speeds.