TenTel broadband and TV customers can now get a Roku TV streaming stick half price, as part of a drive to sweeten the appeal of its broadband deals.
The provider claims the move will help it to offer the flexibility and choice that consumers now expect from their TV services.
The Roku Stick, which is already popular in the US, saw users stream more than three billion hours of content in 2014 alone and contains around 1,700 channels, including Netflix, Amazon Prime and NowTV.
The portable device, compatible with most modern televisions, also comes with 300,000 on-demand movies and TV episodes.
It will be available to TenTel customers from £24.99 as part of the provider's TV and broadband packages.
The new TV deal is set to be launched alongside TenTel's new Unlimited Broadband offer, which gives the first six months free, followed by £6.99 a month on an 18-month contract.