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BT is to hike broadband, BT Sport and landline prices, after announcing a range of service improvements. 

The new prices will be implemented on January 7th and customers will be notified of the changes throughout November and December.

BT has said the price changes will allow it to upgrade its services, with broadband customers getting speed boosts, greater data allowances and more cloud storage.

"Every customer will see improvements to their products and services alongside these changes," the provider stated.

Subscribers will be given a clear breakdown of how each of their products will be affected, while landline-only customers will see no change in the price of line rental.

BT Infinity 1 customers will see their bills go up from £42.99 per month to £44.99 per month, while those on copper-based broadband will be charged £37.99 per month - up from £35.99 per month.

"We are investing more than ever in broadband, including boosting the speed, data and cloud storage of millions of customers," BT commented, as quoted by Moneywise.

"There are also great personalised offers for our broadband customers. They can stay on the same broadband deal for the same price as they were paying before this change, if they sign a new contract."

Furthermore, BT said customers can choose to upgrade to a better product, which usually offers more speed or more data, for their new price, which will be frozen for 18 months.

The provider also stressed that the BT Sport Pack still delivers "tremendous value for money" when compared with Sky's offering, with "iconic" sport such as the Ashes and the Uefa Champions League being made "much more affordable for customers".

BT added that it is now answering 85 per cent of its customers' calls in the UK and Ireland and investing in improving phone services, with features such as BT Call Protect helping people avoid nuisance calls.

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