TalkTalk has joined forces with Get Safe Online in an effort to cut the number of people falling victim to scammers.
According to the two organisations, the number of telephone and internet scams are currently at a record high.
TalkTalk and Get Safe Online have therefore set up a new nationwide awareness and education drive called Beat the Scammers to help consumers better protect themselves.
This includes an online hub (talktalk.co.uk/beatthescammers) containing guidance and advice, as well as a video outlining common tactics used by scammers and an interactive quiz allowing people to test their ability to spot a deception.
TalkTalk has also reminded consumers about its list of things it would never do in customer communications.
For instance, it said it would never use a person's TalkTalk account number to prove a call is genuine or ask customers to provide their full password - instead they would only be asked for two digits in order to protect their security.
TalkTalk's guidelines also state that nobody will be asked for their bank details to process a refund, as this information is already registered on its systems.
Furthermore, it said it would never ask anybody to send it money through services such as Western Union or Moneygram, as scammers only do this to stop transactions from being traced back to them.
Tristia Harrison, Managing Director at TalkTalk's consumer division, commented: "We know we have a responsibility to help protect our customers and we’re determined to play our part in combating this growing problem. Traditionally the onus has been put on individuals to stay vigilant.
"But these increasingly sophisticated crimes are now affecting the whole country on an unprecedented scale - no one business, agency or individual can beat it on their own. We need nationwide action to take the fight to the scammers and make sure the online world is a safe place to play, work and stay connected."
Tony Neate, Chief Executive of Get Safe Online, added that many people fall victim to scams because they believe it will never happen to them.
This, he warned, is giving criminals the upper hand. Mr Neate said Get Safe Online is therefore very pleased to be working with TalkTalk to raise awareness of this "growing menace".
He urged anyone who is contacted out of the blue, seemingly by a company they trust, and asked to act urgently to be suspicious.
Mr Neate said criminals create panic in order to override people's common sense, which means consumers must trust their instincts and "think twice before handing over any information".